Heart of Florence Guided Walking Tour

94 Reviews |

Recommended by 97% of reviewers

|

Badge of Excellence | Florence, Italy

1 hour 30 minutes (approx.)

Mobile ticket

Offered in: English

Instant confirmation

Overview

Begin in the footsteps of the Medici family in the captivating Medici Family District, where you'll explore narrow streets and encounter monumental landmarks like Palazzo Medici Riccardi and San Lorenzo square. Immerse yourself in the religious center of Florence, marveling at the grand Cathedral with its iconic Brunelleschi dome, the intricate Baptistery, and the towering Giotto bell tower. Experience the awe-inspiring Piazza Signoria, home to the magnificent Palazzo Vecchio and its impressive Arnolfo tower. Finally, discover the enchanting Ponte Vecchio, Florence's oldest bridge, and revel in the vibrant atmosphere of its renowned jewelry shops. Lunch option available.

Enhance your Florence experience by booking our exclusive combo tour: enjoy a guided walking tour of the historic city center, explore the masterpieces of the Uffizi Gallery in the morning, and discover the iconic Florence Duomo with a guided visit in the early afternoon.

What's Included

Monolingual small-group tour for a richer, more personal experience
Dedicated multilingual Caf Tour & Travel assistance at the meeting point
Audio headsets for groups over 7, so you can follow every story
If selected: savor a 3-course typical Tuscan lunch in a characteristic Florence restaurant
Professional local guide bringing Florence’s stories vividly to life

Gratuities

See 2 more See 1 more

Meeting Location

Meeting point

Via de' Martelli
50, 50122 Firenze FI, Italy

Show on Google Maps

Detailed check-in instructions, including the exact address, are provided with your booking confirmation.

End point

Ponte Vecchio
50125 Firenze FI, Italy

What To Expect

Book Online

Our secure website provides real-time availability, instant confirmation, and free, no-hassle cancellations up to 24 hours before your tour begins.

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Palazzo Medici Riccardi

Admire the imposing exterior of Palazzo Medici Riccardi, the first great Renaissance palace of the Medici family. From the outside, your guide will introduce the power, taste and influence of the dynasty that helped shape Florence into the cradle of the Renaissance.

10 minutes Admission Ticket Free

Piazza di San Lorenzo

Discover Piazza di San Lorenzo, one of the most historic corners of Florence and closely connected to the Medici family. From the square, take in the atmosphere of the neighborhood and learn about the basilica’s long history and its role in Florentine religious and political life.

10 minutes Admission Ticket Free

Piazza San Giovanni

Step into Piazza San Giovanni, the religious heart of Florence, surrounded by some of the city’s most iconic monuments. Here, your guide will reveal the stories behind the Baptistery, the Cathedral complex and the traditions that have shaped Florentine identity for centuries.

10 minutes Admission Ticket Free

Duomo - Cattedrale di Santa Maria del Fiore

Marvel at the magnificent exterior of Florence Cathedral, with its richly decorated marble façade, Brunelleschi’s extraordinary dome, Giotto’s Bell Tower and the ancient Baptistery. From the outside, discover how this monumental complex became one of the greatest symbols of Renaissance Florence.

20 minutes Admission Ticket Free

Church and Museum of Orsanmichele

Admire Orsanmichele from the outside, a unique building that began as a grain market before becoming one of Florence’s most fascinating churches. Your guide will point out its elegant architecture and the famous exterior niches once decorated by the city’s powerful guilds.

10 minutes Admission Ticket Free

Mercato del Porcellino

Visit the lively Mercato del Porcellino, famous for its traditional leather stalls and the beloved bronze boar fountain. Discover the local legend behind the “Porcellino” and enjoy the charm of one of Florence’s most popular market areas.

10 minutes Admission Ticket Free

Piazza della Signoria

Enter Piazza della Signoria, Florence’s grand open-air museum and political heart. Surrounded by statues, historic palaces and the majestic Palazzo Vecchio, this square tells stories of power, art, rivalry and civic pride at the center of Florentine history.

10 minutes Admission Ticket Free

Palazzo Vecchio (pass by)

End your walk at the iconic Ponte Vecchio, Florence’s oldest and most famous bridge. Lined with historic shops and suspended over the Arno River, it offers one of the city’s most unforgettable views and a perfect glimpse into Florence’s timeless charm.

Show 7 more stops

Additional Info

Confirmation is instant and will be received at time of booking
Wheelchair accessible
Public transportation options are available nearby
Suitable for all physical fitness levels
Infants and small children can ride in a pram or stroller
We suggest to wear comfortable shoes

Appropriate clothing is recommended to visit places of worship
The guided service may be exceptionally provided in two languages due to operational reasons
If option with Lunch selected: 3-course set menu, drinks to be paid on spot
If option with Lunch selected: 0-5 years old Lunch to be paid on spot
This tour/activity will have a maximum of 20 travelers

Frequently Asked Questions (7)

Q: What is the cancellation policy for the Heart of Florence Guided Walking Tour?

A: You can cancel up to 24 hours in advance of the tour for a full refund. For a full refund, you must cancel at least 24 hours before the tour start time.If you cancel less than 24 hours before the tour start time, the amount you paid will not be refunded.Any changes made less than 24 hours before the tour start time will not be accepted.Cut-off times are based on the tour local time (CET). Read more Apr 2025

Cancellation Policy

You can cancel up to 24 hours in advance of the tour for a full refund.

Still have questions?

We're here to help.
Activity code: C-2428P100

Traveler Photos

Reviews

4.86

94 reviews

Average 4.86 out of 5 stars based on 94 traveler reviews collected by Key West Private Charters and partner sites such as Cool Destinations and TripAdvisor

5 stars

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Last Minute Availability

Accessible Florence Tours & Activities

Popular Florence Attractions

Florence Calendar

Florence Guides

The answers provided below were previously given in response to questions from Key West Private Charters customers.

Q: What is the cancellation policy for the Heart of Florence Guided Walking Tour?

A:

You can cancel up to 24 hours in advance of the tour for a full refund.

For a full refund, you must cancel at least 24 hours before the tour start time.
If you cancel less than 24 hours before the tour start time, the amount you paid will not be refunded.
Any changes made less than 24 hours before the tour start time will not be accepted.
Cut-off times are based on the tour local time (CET).

Apr 2025

Q: What's included in the price?

A:

The following is included:

Monolingual small-group tour for a richer, more personal experience.
Dedicated multilingual Caf Tour & Travel assistance at the meeting point.
Audio headsets for groups over 7, so you can follow every story.
If selected: savor a 3-course typical Tuscan lunch in a characteristic Florence restaurant.
Professional local guide bringing Florence’s stories vividly to life.

The following is NOT included:

Gratuities.

Apr 2025

Q: What is the minimum age for this tour?

A:

There is no minimum age for this tour, so bring your wee one along for an adventure. This tour requires at least one adult to accompany children..

Apr 2025

Q: My date is not available in the calendar, I am just checking to see if it is available?

A:

If a date or time is not listed on the calendar, it’s sold out or unavailable for another reason. Support cannot assist further if a date or time is not on the calendar.

If you find a date and time that works for you, book it NOW because things always sell out at this time of year.

Apr 2025

Q: Is this an accessible tour?

A:

Accessibility information for the Heart of Florence Guided Walking Tour is as follows:

Wheelchair accessible
Public transportation options are available nearby
Suitable for all physical fitness levels

Apr 2025

Q: Where is the meeting point for this activity?

A:

Detailed check-in instructions – including meeting point address, Google map, and parking information – for Heart of Florence Guided Walking Tour will be included in your confirmation email from Key West Private Charters. Please be sure to double and triple check your email address is correct at checkout so this important email makes its way to you!

Mar 2024

Q: How long does a refund take to reach my card, and can I get it faster?

A:

Once your refund is processed, it usually shows on your card statement within 5–10 business days. The exact timing depends on your bank or card issuer.

Want it sooner? When you cancel, choose Receive a refund to my wallet instead. The credit is in your Wallet straight away and is applied automatically at checkout on your next booking when you’re signed in with the same email. You can see your balance any time in My Wallet.

If you paid part of your booking with Wallet credit, that part always goes back to your Wallet. Trip protection isn’t refundable.

Oct 2026

Rewards

Rewards is a loyalty program operated by Key West Private Charters. Rewards may be earned by any eligible person holding a Key West Private Charters account, subject to the Key West Private Charters customer Terms of Use.
Your account and your rewards balance are shared across all our participating sites, including cooldestinations.com. Rewards earned on any participating site can be redeemed on any other participating site.

Earning rewards

Rewards can be earned by making bookings on Key West Private Charters or on any other participating site. You will see the value of the rewards you can earn during the booking process.
Earned rewards will be issued in a pending state and will move to a confirmed state 24 hours after the start time of the experience.
Earned rewards will be available to redeem once they are no longer in a pending state.
For bookings that are moved to a different travel date, the rewards will be redeemable after the amended travel date.
If a booking where rewards were issued is canceled, the earned rewards will not be redeemable and will be moved to a canceled state.

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To redeem rewards, you must be logged into your Key West Private Charters account. You can redeem them on Key West Private Charters or on any other participating site.
Any available rewards will be automatically applied the next time you make a booking, and their value will be deducted from your order at checkout, unless you switch them off at checkout. Bookings made using rewards are subject to the standard Key West Private Charters customer Terms of Use.
You will not be able to redeem only a portion of your available rewards at checkout. It is only possible to redeem all or none of your available rewards.
There is no minimum order value required to redeem your rewards. This means that you can pay for 100% of your order with rewards.
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Cancellation Policies

Key West Private Charters uses three different cancellation policies, depending on your specific Tour or Activity. Please be sure to verify which one applies to your chosen experience before confirming your Booking.

This information can be found on every Experience we offer under the Cancellation Policy section, as well as on the checkout page.

Standard Cancellation Policy — A majority of our activity cancellations are free up to 24 hours before the activity commencement time (based on the local time of the activity).

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Non-Standard Cancellation Policy — A minority of Goods or Services have other, different cancellation policies. In all circumstances, you must check the cancellation policy contained in the applicable Product listing at the time of your Booking, which is the policy that will apply to and govern the terms of your cancellation and any refunds.

Cancelling Your Reservation

To cancel your Reservation you must contact Key West Private Charters as soon as possible.

Cancellation Due To Bad Weather
If your Activity Operator must cancel due to bad weather and cannot accommodate you on another day, you will be issued a refund. Please be aware before issuing a refund, Key West Private Charters will confirm if this is the case. Please note, this is only a valid reason if the Tour Operator cancels the tour.

If Tour Operator Cancels Tour or Excursion
If, for some reason, a Tour Operator cancels and cannot accommodate you on another day or at another time, you will be offered a refund and the option to take the trip. In the event of cancellation due to bad weather, Key West Private Charters will confirm this before authorizing a refund.

Refunds

No refunds are available once an Experience has commenced, or for any package components that have started to be utilized.
- If your Experience materially differed from its description, please contact us within 7 days. We investigate every report and, where warranted, will provide an appropriate remedy.
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Wherever possible, refunds are handled via our automated online system. In some cases, your refund request will require verification from various parties, and that work is done exclusively via email.
Approved refunds will be issued to your original method of payment within thirty (30 days) from the date of the approval.

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Contact our office directly to make any adjustments to your reservations. If you call and reach voicemail, please leave a message including time, date, number of guests attending, and the name of the Tour or Excursion.
If you adjust your reservation, a voucher will be issued and applied to your new reservation date. Subsequently, a revised confirmation will be emailed to you.
If the newly adjusted Activity is canceled for any reason, a store credit will be issued. A non-refundable change fee of $25 per adult ticket will be applied at the time of reservation change.

Customer Responsibility

Showing Up Late
If you or a member of your party shows up late and are consequently not able to participate you will still be responsible for the full amount of the Tour, Activity, or Excursion.

No Shows
If you, or a member of your party, do not show up for your Tour, Activity, or Excursion you will be responsible for the full amount of reservation.

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To the maximum extent permitted by applicable law, in no event shall the Company or its suppliers be liable for any special, incidental, indirect, or consequential damages whatsoever (including, but not limited to, damages for loss of profits, loss of data or other information, for business interruption, for personal injury, loss of privacy arising out of or in any way related to the use of or inability to use the Service, third-party software and/or third-party hardware used with the Service, or otherwise in connection with any provision of this Terms), even if the Company or any supplier has been advised of the possibility of such damages and even if the remedy fails of its essential purpose.

Arrangements set forth in Your Booking are made solely for the convenience of the Ticket Holder and are at Ticket Holder’s risk. The Providers of such Services are independent contractors and are not acting as agents or representatives of Key West Private Charters, or their respective affiliates or subsidiaries. In no event shall Key West Private Charters be liable for any accident or harm to Ticket Holders, which occurs as a result of any acts, omissions, or negligence of any independent contractors.

Some states do not allow the exclusion of implied warranties or limitation of liability for incidental or consequential damages, which means that some of the above limitations may not apply. In these states, each party’s liability will be limited to the greatest extent permitted by law.

“AS IS” and “AS AVAILABLE” Disclaimer

The Service is provided to You “AS IS” and “AS AVAILABLE” and with all faults and defects without warranty of any kind. To the maximum extent permitted under applicable law, the Company, on its own behalf and on behalf of its Affiliates and its and their respective licensors and service providers, expressly disclaims all warranties, whether express, implied, statutory or otherwise, with respect to the Service, including all implied warranties of merchantability, fitness for a particular purpose, title and non-infringement, and warranties that may arise out of course of dealing, course of performance, usage or trade practice. Without limitation to the foregoing, the Company provides no warranty or undertaking, and makes no representation of any kind that the Service will meet Your requirements, achieve any intended results, be compatible or work with any other software, applications, systems or services, operate without interruption, meet any performance or reliability standards or be error free or that any errors or defects can or will be corrected.

Without limiting the foregoing, neither the Company nor any of the company’s provider makes any representation or warranty of any kind, express or implied: (i) as to the operation or availability of the Service, or the information, content, and materials or products included thereon; (ii) that the Service will be uninterrupted or error-free; (iii) as to the accuracy, reliability, or currency of any information or content provided through the Service; or (iv) that the Service, its servers, the content, or e-mails sent from or on behalf of the Company are free of viruses, scripts, trojan horses, worms, malware, timebombs or other harmful components.

Some jurisdictions do not allow the exclusion of certain types of warranties or limitations on applicable statutory rights of a consumer, so some or all of the above exclusions and limitations may not apply to You. But in such a case the exclusions and limitations set forth in this section shall be applied to the greatest extent enforceable under applicable law.

Governing Law

The laws of the Country, excluding its conflicts of law rules, shall govern this Terms and Your use of the Service. Your use of the Application may also be subject to other local, state, national, or international laws.

For European Union (EU) Users

If You are a European Union consumer, you will benefit from any mandatory provisions of the law of the country in which you are resident in.

United States Federal Government End Use Provisions

If You are a U.S. federal government end user, our Service is a “Commercial Item” as that term is defined at 48 C.F.R. §2.101.

United States Legal Compliance

You represent and warrant that (i) You are not located in a country that is subject to the United States government embargo, or that has been designated by the United States government as a “terrorist supporting” country, and (ii) You are not listed on any United States government list of prohibited or restricted parties.

Severability and Waiver

Severability
If any provision of these Terms is held to be unenforceable or invalid, such provision will be changed and interpreted to accomplish the objectives of such provision to the greatest extent possible under applicable law and the remaining provisions will continue in full force and effect.

Waiver
Except as provided herein, the failure to exercise a right or to require performance of an obligation under this Terms shall not effect a party’s ability to exercise such right or require such performance at any time thereafter nor shall be the waiver of a breach constitute a waiver of any subsequent breach.

Translation Interpretation

These Terms and Conditions may have been translated if We have made them available to You on our Service.

You agree that the original English text shall prevail in the case of a dispute.

Changes to These Terms and Conditions

We reserve the right, at Our sole discretion, to modify or replace these Terms at any time. If a revision is material We will make reasonable efforts to provide at least 30 days’ notice prior to any new terms taking effect. What constitutes a material change will be determined at Our sole discretion.

By continuing to access or use Our Service after those revisions become effective, You agree to be bound by the revised terms. If You do not agree to the new terms, in whole or in part, please stop using the website and the Service.